Values and behaviours game · Physical board game
Discover something new every time you play.
The fun way to profound insights. SeTU helps players see how their behaviours are driven by their core values, and how their choices affect themselves, their teams and their organisations.
Buying more than 50? Reach out to us for a bulk discount on more than 50 pieces.
A game steeped in history
SeTU is inspired by Mokshapath, a 13th-century Indian game created by Swami Gyandev and known today as Snakes and Ladders. SeTU provides clarity about positive and negative behaviour. Through gameplay, we help players realise that their karma and happiness are influenced by their daily choices.
Play. Explore. Enjoy.
Roll your way to Moksha.
Pick an element token, roll the dice and climb. Ladders are conscious positive behaviours, snakes are conscious negative ones, and the yin and yang squares are subconscious behaviours, both positive and negative. Reach square 36 to win the badge.
What's in the box
Every piece has a meaning.
Dice
The roll stands for how life unfolds, and its unpredictability.
Behaviour cards
Players reflect on the consequences of behaviours they show or experience.
Karma badges
Progress depends on choices, not luck. Badges follow life stages: gain karma by upholding values, lose it when they are compromised.
Game mechanics
Ladders for conscious positive behaviour, snakes for conscious negative behaviour, yin and yang for subconscious behaviours of both kinds.
Tokens
Fire, Water, Earth and Air tokens reflect different personalities and self-perceptions.
Happiness barometer
What drives you, from survival, comfort and belonging to confidence and purpose.
A game for every circle
Vibe Check and Workplace editions.
A highly immersive, engaging game for every age group that helps players understand how values and behaviours play out in their personal and professional lives. With the Vibe Check and Workplace editions, SeTU adapts effortlessly to every group. Friends go deeper in conversation, families bond over shared values, and teams explore culture together. Corporate facilitators use SeTU to help employees absorb and personalise organisational values. The values framework helps players find the values they uphold or compromise, see how others perceive the same values, and accept different viewpoints.
Create priceless memories
Insightful moments with friends, family or colleagues.
Something for all ages
Young families and corporate teams alike; every round brings a new conversation.
High quality, environment-friendly
A natural-fibre board: compact, light and decomposable.
See what players feel
Players on SeTU.
"SeTU – when I first heard about it, that it's a ladder and snake game, I was really excited. I said, oh, what is it? Let me just see. I didn't know how it's played, etc., though it had the instructions very clearly written."
Dr Kalindi BhatLeadership Development Consultant, Facilitator, and Coach
Read more"I enjoy every session of playing SeTU. When I first played it I thought it was just a fun game but later I found myself thinking about the conversations & revelations."
DeepikaProduct Manager, Major IT company
"I highly recommend SeTU for corporate teams. I gifted it to my team and could see positive changes in their behavior and values, which contributed to achieving our goals as a team."
AdityaTeam Lead, MNC Call Center
"I am an MBA student and I received SeTU as a prize from my college. At first, I thought it's just a fun game, but when I started playing, I found it to be a powerful tool for self-realization and learning. I think all institutes should let their students play this game in their break time."
KareenaMBA Student
Bring SeTU to your table.
Aligned values encourage collaboration and a shared pursuit of goals, with long-term benefits for success and productivity.